
What is the Subaru Love Promise?
The Subaru Love Promise® is our vision to show love and respect to all people at every interaction with Subaru. Subaru and our retailers believe every day gives us an opportunity to positively impact the world around us – by how we support each other, our customers, and our community. Together, we are committed to making the world a better place. \n\n The Love Promise is what makes Subaru More Than a Car Company® and a Subaru retailer More Than a Car Dealer®. It sets a standard that we are committed to living every day. \n\n What is the Subaru Love Promise Community Commitment? \n\n At Subaru, we believe in being a positive force in our community, not just with donations, but with actions that set an example for others to follow. We aim to make the world a better place through several key initiatives that help support and protect people, pets, and our planet:
How is Royal Subaru dedicated locally to the Love Promise?
Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.
Bloomington Animal Shelter, ASPCA
Indiana University, Ivy Tech Community College
IU Health Bloomington Hospital, Olcott Cancer Center

Did Royal Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
Love Promise Stories from Royal Subaru
Subaru and Royal Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Subaru Loves Pets - Virgil S
Another successful year of Subaru showing the love to the pets of our community! With the donation of new Parent Pet kits for dogs and cats Royal Subaru is making sure that our furry friends are off the the right start from the beginning! These kits had toys, leashes, harnesses, catnip for the cats, and more! These donations will make a huge difference for the shelter, Thank you again Royal Subaru!
Subaru Loves Learning - Shawn P
Royal Subaru is proud to have an impact on the generation of tomorrows educational journey! This donation of school supplies was special to the teachers because they got to pick out exactly what they needed, and Fairview could not be more grateful. We look forward to our continued partnership!
Subaru Loves to Help! - Chase T
Thanks to Royal Subaru, Children in need are getting much needed shoes and socks! These items are essential for anyone in need, especially children. They will be put to good use! Thank you Royal Subaru!
Subaru Shares the Love! - Virgil S
The Bloomington Animal Shelter has been a long time partner of Royal on the Eastside! With this donation through Subaru Share the Love Event of $17,555, we will be able to keep our unhoused furry friends comfortable all season! Thank you Royal Subaru!
Royal Subaru IN Teams Up to Support Local Community - Shellee B
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Bloomington, this is a harsh reality. Helping others strengthens communities, which is why Royal Subaru IN is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Royal Subaru IN have helped nearly 900,000 children and adults in urgent need. On 02/05/2025, Royal Subaru IN donated 120 shoes/socks to New Hope Family Shelter, Inc.. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Spreading Warmth and Hope in Bloomington - Annabeth S
We’re grateful to Royal Subaru for helping bring comfort to cancer patients and their families at IU Health Bloomington this June. As part of the Subaru Loves to Care initiative, the dealership generously donated 80 soft, warm blankets—small gifts with a big impact. Every June, Subaru retailers nationwide partner with The Leukemia & Lymphoma Society (LLS) to deliver hope and encouragement to those affected by cancer. More than a gesture of kindness, each blanket is a reminder that patients are not alone in their fight. Thanks to this decade-long partnership, Subaru and LLS have reached nearly 500,000 patients across the country—and that number continues to grow. We extend our heartfelt thanks to Royal Subaru and IU Health Bloomington for being part of this mission and making a difference in our Indiana community.
Fairview Elementary School - Kelsey P
Fairview Elementary School received some exciting news back in May. Royal Subaru was partnering with Adopt-a-Classroom to sponsor multiple classrooms at Fairview for the 2024-2025 school year. This will give teachers the opportunity to purchase a variety of resources to use with students to enhance the classroom learning environment. Fairview is so grateful for Subaru. The teachers and students will benefit from their generous support.
Royal Subaru Delivers Blankets to IU Health Bloomington - Annabeth S
We are incredibly grateful to Royal Subaru of Bloomington for their generous donation of 80 blankets to IU Health Bloomington patients and their families in June! Through the Subaru Loves to Care partnership, Subaru retailers spread love, warmth, and hope to cancer patients by delivering warm blankets and "messages of hope" cards to hospitals across the country. Thank you, Royal Subaru and IU Health Bloomington, for this wonderful opportunity to bring warmth and comfort to those who need it most.
Subaru Loves to Care - Christy A
It's ALWAYS a pleasure when Royal East and IU Health team up, and this years donation was no exception! Subaru helped out IU Health and the people that need it most with a donation of words of encouragement and some blanket-pillows, we are looking forward to our next partnership!!!
Subaru Loves To Help! - Thom A
Another great partnership with Subaru for Royal on the Eastside and New Hope for Families! This time Royal Subaru has donated boxes and boxes of shoes and socks for young toddlers that are experiencing homelessness or family displacement. These donations will be used to protect the children of the community who cannot protect themselves, and we thank Subaru for their participation in this event! We look forward to future partnerships!
Did Royal Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
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