What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

How is Royal Subaru dedicated locally to the Love Promise?

Our Love Promise can be seen in various partnerships with local charities and non-profits. We're grateful for the opportunity, not only to be a part of our community, but to serve it as well.

Bloomington Animal Shelter, ASPCA

Indiana University, Ivy Tech Community College

IU Health Bloomington Hospital, Olcott Cancer Center

Did Royal Subaru go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.

Love Promise Stories from Royal Subaru

Subaru and Royal Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Year after year, Royal on the Eastside shows up! - Emily H

Simply put: we could not do what we do without our pals at Royal on the Eastside. We are going into the 4th year of Share the Love partnership and every year we humbled by the support of this great dealership. The Bloomington Animal Shelter and Royal on the Eastside have a great working relationship and through event and promotional partnerships we have not only found homes for many animals (even several with their own staff- they really do love animals!) we have also been able to expand our in-shelter behavior department with funds they have donated. With the expansion of this program, we are able to meet animals individuals needs and help them to cope with the stress of shelter life. This program not only helps the animals while in our care, it helps them to find success in their future homes. We are beyond grateful for this partnership and look forward to another great year!

City of Bloomington Animal Care and Control
Year after year, Royal on the Eastside shows up!

Thank you for supporting families in Bloomington - James O

Dear Royal Subaru, Thank you for your generous gift of blankets for New Hope for Families. Your gift supports our mission, which is to provide emergency shelter and vital services for children and families who are experiencing homelessness. In our first nine years, we have helped over 200 Bloomington-area families stay together and stay safe, as they take positive steps from homelessness to stability. In the process we have helped over 500 children avoid an unnecessary transition to foster care. Thank you again, Jim Olsen Director of Development New Hope for Families Bloomington, Indiana

Thank you for supporting families in Bloomington

Make a Dogs Day - Emily H

Royal on the Eastside contributes every year to different organizations in our community here in Bloomington Indiana. For more than 3 years we have contributed to City of Bloomington Animal Care and Control that has been responsible for the care of animals that have no home. Like many animal adoption center, they have done a tremendous job in caring for these amazing lives, treating all animals with the love and respect they deserve. This year Subaru and Royal on the Eastside decided to help this organization one more time and it really was a wonderful experience. Subaru has not only been recognized for its excellent products but also for its social work with the communities where they have retailers. Thanks to Subaru's great initiative of adoption fee sponsor, 19 animals were adopted from this adoption center in a single day, which makes it an excellent day for them! Most Subaru Owners strongly believe that companies have an obligation to be socially responsible and they Subaru certainly does a great job at this!

 City of Bloomington Animal Shelter
Make a Dogs Day

Subaru Loves to Care - Holly D

On July 8, The Leukemia & Lymphoma Society and Royal Subaru had the pleasure of delivering 80 blankets to The Olcott Center at IU Health Bloomington Hospital as part of the Subaru Loves To Care program. This incredible act of generosity was warmly received by the IU Health Bloomington Hospital staff who were thrilled to distribute these comforting gifts to their patients.LLS is proud to partner with Subaru to spread hope, love and warmth to those fighting cancer, across the country and right here in the Bloomington, IN community.

The Leukemia & Lymphoma Society
Subaru Loves to Care

Sharing warmth, one blanket at a time - Alison S

Royal Subaru brought box after box of beautiful blue and white plaid blankets, cute arts & crafts kits, and touching and personal cards to The Olcott Center at IU Health Bloomington as part of the Subaru Loves to Care program, in partnership with The Leukemia & Lymphoma Society. Terri Action, nurse manager and clinical educator at The Olcott Center said, “These blankets have been such a blessing for our patients!” Thank you to Royal Subaru for your thoughtful gifts for our community members fighting cancer!

The Leukemia & Lymphoma Society
Sharing warmth, one blanket at a time

Subaru and LLS Love to Care! - Alison S

Delivering beautiful dark blue blankets, cute arts & crafts kits, and touching and personal cards to patients undergoing cancer treatment at The Olcott Center/Bloomington Hospital was a wonderful finale of this year’s Subaru Loves to Care program with Royal Subaru and The Leukemia & Lymphoma Society. The blankets will be distributed through three infusion centers and two radiation oncology units, as well as The Olcott Center. The hospital was so excited to have the program continue this year and shared with us, “Thank you so much for including us again this year. The blankets were beautiful and patients enjoyed them!” Thank you to Royal Subaru for literally bringing warmth to local cancer patients with these blankets, and for bringing love and care through cards and craft kits! We are honored to partner with you to bring light to a time that can be full of darkness.

The Leukemia & Lymphoma Society
Subaru and LLS Love to Care!

Subaru and NWF Love the Earth! - Chantal C

Planting our wildlife habitat garden, thank you!

National Wildlife Federation
Subaru and NWF Love the Earth!

Royal's help goes a long way! - Janice R

Royal on the Eastside has been an extremely helpful partner with our organization. Unlike other Cancer Centers, our organization is completely supported by our community! That's why Royal on the Eastside's donations are very important to us and with their support we've been able to continue our efforts to help our community members throughout their treatment process. We hope they'll continue to "Share the Love" throughout our community as they've done in the past!

Olcott Center - IU Health
Royal's help goes a long way!